In this video, social media strategist Megan Adams shows how to make your website "pinnable." The goal is to have people saving your content from your website to Pinterest in order to share it with their audience. The more your content is shared, the greater your reach. Megan shows how to add Pinterest buttons to your website, and shares some best practices for creating a Pin-worthy website.
- [Instructor] Part of setting up your Pinterest…Business Account will be making…your website Pinterest ready.…Creating a pinnable website means that you can…promote your Pinterest account from your website,…as well as the opposite,…that you're driving traffic from your Pinterest account…to your business's site.…Here you can see on the fictional brand Wisdom Pets,…I have created a pinnable website.…If I scroll all the way down on the right,…you can see that there's two options…to follow my Wisdom Pets Pinterest account.…Now if I scroll up and I hover over my images,…you can see that the Pinterest Save button shows up.…
If I select that I can easily pin it to my account.…So I'll simply choose a board and hit Save.…So that means it's really easy for someone…to save or pin images from my website.…Let's go over some more specific tactics…to add Pinterest to your website and to make it pinnable.…So your first thing is going to be confirming your website.…Let me show you how to do that.…Your first step is going to be logging in…
- Define the most important element in a pin.
- Describe the Rich Pins Validator service.
- Explain how to add Pinterest to your website.
- Summarize how to set up boards strategically.
- Name some of the marketing tools you can use with Pinterest.
- Differentiate among the different types of audiences.