What story do you want to tell with your image? What draws you in? Author Susan Varnum walks you through a series of images and talks about the process of figuring out where you want to take your image, and where to make edits and enhancements to communicate that story.
- [Instructor] Now let's talk about editing for story.…When you're selecting your images you should keep in…the back of your mind who are they for?…Will this image be used in an ad for a botanical garden…so it should be realistic?…Is it for a skincare product, so you should…emphasize purity?…Is it for a nursery?…To inspire people to spend money?…Do you have free reign cause you're doing an…image for photo stock?…Are you trying to establish a uniform look so that the…pictures hold together as a series?…Or do you want to establish an exotic feel to promote…travel to a tropical destination?…The next thing you want to do is consider,…what story do you want to tell with your image?…What draws you in?…And then make your edits to emphasize that.…
Let's take a look at a couple of images here.…With this passionflower,…the colors are pretty neat but what really…draws me in are the shapes.…So I did edits to take advantage of the natural light,…and really put the emphasis on the crazy shapes of…the petal, the stamen, and the pistol.…
First, brush up your botanical vocabulary. Then learn how to take your raw photos and start editing them into something more. Find out how to build texture, enhance color and tone, and direct focus to draw viewers into the areas you want to highlight. Susan switches between different apps on desktop and mobile, to show the strengths of each tool. Follow along to find the workflow that works best for you and your photographic style.
- Why we photograph flowers
- Editing to draw focus
- Enhancing texture and color
- Refining your story
- App hopping: Using the best tool
- Assessing your progress