640 Creating a wrapped logo in Illustrator

- Hey gang, this is Deke McClelland.…Welcome to Deke's Techniques.…This week I'm going to show you how to create…a wrapped logo, that is to say w-r-a-p-p-e-d logo,…inside Adobe Illustrator.…And this is a term that was invented recently…by Bill Gardner over at the Logo Lounge.…And if you've never been there before,…you owe it to yourself to check it out.…It's logolounge.com, really great site.…And so this is what we're going to be creating…and according to Mr. Gardner, the effect is that…of laying a striped bed sheet over the product name.…

And so we're just hinting at without fully…divulging the nature of the business…and we're creating a kind of visual puzzle.…And notice by the way that the legibility…actually gets better as we back away…from the art work.…And so in other words, this thing is going…to reproduce beautifully at small sizes.…Here let me show you exactly how it works.…Alright here we are inside Illustrator…and the first step is to create a new document.…But I need to figure out how big…that document is going to be.…