Having a blog is great, because you are able to start one even before you get your photography business off the ground. Also, it is a great way to build your reputation, because you can share what your passions and interests are with the community. Author Skip Cohen discusses the benefits of having a blog as a photographer.
- One of the most important aspects or components…of a successful business, is having a blog.…Now, the great thing about a blog,…you can start a blog today, whether you're ready…to be a photographer or not, and go professional,…you could have a blog so the people in the community…start to get to know what's in your heart,…'cause that's what a blog is all about.…A blog can do so many different things for you.…For one thing, it starts to build awareness…in terms of who you are as a person,…not just as an artist, but building out content…about things that you believe in.…
Maybe it's the importance of your family photographer,…then being able to share some blog posts…about the importance of family.…Being able to share experiences or events…you've attended with your family.…And again, these are all things that can be done…before you ever open your door and collect your first dollar…as a working, professional photographer.…It's about building out who you are…and making the community more aware…of why you're excited about photography and imaging.…
Author
Skip Cohen
Released
11/28/2016- Defining your niche
- Understanding your target audience and specialty
- Getting practice
- Understanding the industry and building your network
- The elements of your brand
- Gear: lease vs. buy
- Tracking your costs
Skill Level Intermediate
Duration
Views
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Introduction
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Welcome3m 30s
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1. Defining Your Niche
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Gauging your commitment4m 3s
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2. Niches vs. Skill Set
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3. Practice, Practice, Practice
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4. Understanding the Industry
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5. Building Your Team, Reputation, and Brand
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Building your team3m 39s
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Building your brand2m 31s
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Building your reputation5m 33s
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Your website7m 6s
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Your blog8m 48s
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6. Building Your Network
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Cultivating your network6m 32s
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7. Getting Feedback—Outside Your Family!
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8. Your Gear
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Know your gear3m 23s
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9. Keeping Track of Your Costs
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10. Keys to Success
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Know your audience3m 13s
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The search for success5m 41s
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Conclusion
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Conclusion56s
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