From the course: Running a Photography Business: The Basics
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Cultivating your network
From the course: Running a Photography Business: The Basics
Cultivating your network
- A strong network doesn't just happen by itself. It really does take some care and feeding, just like a plant in a garden. Don't just collect business cards. A strong network is about people you know, it's about relationships. In fact, it should almost not be called a network, but relationships. Cause that's what a really good network is. When you're just collecting business cards, not that you shouldn't have business cards, not that you shouldn't have a contact at a particular company you might want to call some day for information. Cause if you've got a business card, you've at least got a live body for contact. But when you're talking about your real network, you want to get to know the person, you want to have a relationship. Stay in touch with people. It means you pick up the phone now and then and call. It means you might send them an email. Keep in touch. It's so easy today for us to stay in touch. But to really have an impact on your network, use the phone now and then…
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