About the Author
Noah Elkin is a 15+-year digital industry veteran. His career has revolved around the intersection of technology, marketing, strategy, and content. He is coauthor of Mobile Marketing: An Hour a Day, the definitive guide to mobile marketing.
Noah formerly served as chief product officer at Industry Index, a ratings and reviews platform for digital media technologies, where he led product strategy, headed up marketing, and developed the company's research offering. Prior to joining Industry Index, Noah was executive editor and chief evangelist at eMarketer, where he wrote dozens of reports and delivered 100+ webinars and in-person presentations that helped clients understand the latest digital marketing, media, and commerce trends and the implications for their business. Noah is currently research director for multichannel marketing at Gartner for Marketers.
A familiar face at industry events, Noah has spoken and keynoted at conferences such as ad:tech, Digiday, Digital Collective, iMedia Summits, Mobile Marketing Association Forum, Mobile Media Summit, Mobile World Congress, OMMA, and Search Engine Strategies.
Noah holds a PhD from Rutgers University in Latin American history. He earned a BA with honors from Columbia University, and is the recipient of a Fulbright Fellowship to Brazil. An avid photographer, Noah posts his work on Instagram at ncelkin; he is on Twitter at @noahelkin.