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About the Author
Neicole Crepeau works at Resources Online in Seattle, Washington.
At Resources Online, Neicole fills a myriad of roles, including information architect, designing the user interface for client applications and websites; content strategist, creating and executing content marketing strategies; digital marketer, managing general online marketing efforts for the company; and writer, authoring web copy, blog posts, ebooks, and white papers. Neicole has blogged for many years on the topics of social media, content marketing, and digital marketing. She also speaks on these topics occasionally and usually is working on some product idea or startup. Follow her on Twitter @neicolec or through the Resources Online handle @ROWebTalk.