Everybody wants to get in the music business. This music business is tough. The music business is wildly unpredictable. There is no checklist for success. Consumer tastes in the music biz are very fickle and change very quickly. The record selling side of the business is going through radical changes. Standing out from the crowd is more difficult today than ever.
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- If you're going to succeed in this music business,…you need to understand exactly what you're getting into.…This lesson is not as much a lesson as it is a warning.…For years folks have been asking for my advice…on how to get started in the music business.…It didn't matter if it was the kid of my wife's best friend,…somebody sitting next to me on an airplane,…the taxi driver on the way to the gig…or one of my golfing buddies who…just met this singer, Ren, you've got to hear.…
Everybody wants to get in the music…business and why not, it's sexy,…it's cool, it's fun, if you win big in the music business…you can make millions of dollars…and become rich and famous.…And so when those folks ask for my advice,…in most cases I would meet with them,…I'd listen to what they had to say,…I'd hear what their dreams were…and then I'd try to talk them right out of it.…I'm not looking to scare you folks,…I'm not trying to be a vibe-killer or a wiseguy…but I'm looking to prepare you for the reality…of what you're about to sign up for.…
This course kicks off An Insider's Guide to Today's Music Biz, a series of 9 courses designed to teach the ins and outs of the music business to bands, managers, and songwriters. Here, Steve provides tips on assessing your talent, committing to a plan, picking partners, figuring out financials, finding ideas, and surviving in what can be a tough business. Steve's experience, and his honest take on the ups and downs of the industry, will help anyone interested in breaking through be better prepared for the realities of getting by in the music biz.