From the course: An Insider's Guide to Today's Music Biz: 3 Treating Your Career as a Business
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Life cycle of business overview
From the course: An Insider's Guide to Today's Music Biz: 3 Treating Your Career as a Business
Life cycle of business overview
- Every single person, every animal, every organism on this little planet of ours has a life cycle. Businesses and careers have a life cycle too. All of us are born, we grow up, we mature, we get old, and ultimately, we all die. Don't cry, it's life. How long we live, nobody knows. That one is out of our control. What you get out of that life cycle you do have some control over. Understanding where you are in your career life cycle will help you make better decisions, which can lead to a longer and more rewarding career life cycle. Each phase of your career life cycle will require a slightly different mindset as you contemplate the challenges you'll face. In this lesson, we're going to talk about each phase of your career life cycle and what you should be thinking about.
Contents
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Career vs. hobby3m 17s
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Start-up companies4m 47s
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(Locked)
Elements of a successful business1m 33s
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(Locked)
Products2m 6s
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(Locked)
How do you know if your product is great?2m 52s
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(Locked)
Distribution2m 43s
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(Locked)
Marketing and promotion4m 41s
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(Locked)
Management team2m 8s
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(Locked)
Financing3m 6s
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(Locked)
Life cycle of business overview54s
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(Locked)
Start-up and introduction phase2m 48s
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(Locked)
Growth phase2m 28s
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(Locked)
Maturity phase1m 56s
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(Locked)
Recession and decline2m 11s
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(Locked)
Band agreement intro2m 53s
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(Locked)
Splits of income4m 30s
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(Locked)
Decision-making process1m 46s
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(Locked)
Name and likeness2m 39s
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(Locked)
Break-ups1m 21s
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