From the course: An Insider's Guide to Today's Music Biz: 5 Managers
Introduction
From the course: An Insider's Guide to Today's Music Biz: 5 Managers
Introduction
- I think most artists know that they need a great manager. And there's good reason for it. It's the single most important decision an artist will make once that music is made. Behind almost every great artist or band that I can think of whose had a long, successful career, is a great manager. When I think of great managers, I think about U2 and Paul McGuiness. Tom Petty and Tony Dimitriades. Neil Young and Elliot Roberts. In today's world, Lady Gaga had Troy Carter. Justin Timberlake has a great manager, Johnny Wright. But those artists and managers were lucky to find each other. Finding a great manager is really, really tough. And when you're an artist, acting as the manager the weight of making the music and handling all the business gets overwhelming, and it's easy to get lost in the who part of the manager equation. Who do we want to manage us? Who can we get to manage us? Our friends in that band just got a manager. Who's she or who's he? By the same token, there are lots of aspiring music professionals you see as successful artists and their manager, and say hey I wanna be that manager, without knowing what that really truly means. In this lesson, we're gonna talk in depth about managers. But instead of focusing on who your manager will be, we're gonna focus first on the what, where, why, and when of the manager's role. Once you understand that, it will make identifying who your manager will be a lot more obvious. While we're trying to identify who that manager will be, we're also gonna talk about that artist manager relationship and how to get the most out of it, whether you're an artist or a manager. And we're gonna talk about how to get the attention of managers, the questions to ask when you meet with that manager, and some important things to think about when you hire your manager.
Contents
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Introduction2m
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Why you need a manager6m 39s
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(Locked)
Qualifications of a manager5m 47s
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(Locked)
Personality traits5m 16s
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(Locked)
When to get a manager4m 57s
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(Locked)
How to find a manager5m 15s
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(Locked)
Meeting with the manager3m 31s
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(Locked)
Artist-manager relationship: Get to know each other2m 15s
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(Locked)
Artist-manager relationship: Be honest and direct1m 38s
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(Locked)
Artist-manager relationship: Respect the decision-making process3m 6s
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(Locked)
Artist-manager relationship: Trust1m 15s
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(Locked)
Contract intro51s
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(Locked)
Contract term3m 28s
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(Locked)
Termination3m 7s
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(Locked)
Band agreement intro2m 13s
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