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360 deals: An Insider's Guide to Today's Music Biz 07: Record Labels
360 deals: An Insider's Guide to Today's Music Biz 07: Record Labels

One of the biggest changes in today’s record business contracts is the advent of the so called “360” deal. That means they want a piece of the touring, merchandising, and music publishing, in addition to the record selling income. So if you are a brand new artist just starting out its highly unlikely you’ll be able to escape a 360 deal without some kind of leverage.

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Skill Level Beginner
54m 55s
Duration
21,054
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Skills covered in this course
Audio + Music Music Business

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