is now LinkedIn Learning!

To access courses again, please join LinkedIn Learning

All the same content you know and love

Plus, personalized course recommendations tailored just for you

All the same access to your Lynda learning history and certifications

Try LinkedIn Learning for free
Questions? Visit our help center.
Skip navigation

Working with external partners

Working with external partners: Mobile Marketing: Creating a Strategy
Working with external partners: Mobile Marketing: Creating a Strategy

In this video tutorial, Noah Elkin covers the role agencies serve as your digital general contractor. He explains how to think in terms of ecosystems of digital platforms and technology providers. In addition, he shares that you should choose partners by looking at industry trade publications, vendor ratings from research and advisory firms, and word-of-mouth recommendations.

Resume Transcript Auto-Scroll
Skill Level Beginner
1h 24m
Show More Show Less
Skills covered in this course
Mobile Marketing Marketing

Continue Assessment

You started this assessment previously and didn't complete it. You can pick up where you left off, or start over.

Start My Free Month

Start your free month on LinkedIn Learning, which now features 100% of courses. Develop in-demand skills with access to thousands of expert-led courses on business, tech and creative topics.

Start My Free Month

You are now leaving and will be automatically redirected to LinkedIn Learning to access your learning content.