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Mobile use cases in the customer journey

Mobile use cases in the customer journey: Mobile Marketing: Creating a Strategy
Mobile use cases in the customer journey: Mobile Marketing: Creating a Strategy

In this video tutorial, Noah Elkin shares the use cases for mobile at key stages of the customer decision journey. He explains how social media apps offer opportunities for brand building and generating awareness. Learn how M-commerce is growing, and you can drive revenues by following best-of-breed players like Amazon. Noah also covers how the always-on, always-with-you aspect of mobile makes it ideal for CRM.

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Skill Level Beginner
1h 24m
Duration
52,234
Views
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Skills covered in this course
Mobile Marketing Marketing

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