Your personal brand on social media

- It's a good idea to think of each…social media profile as a landing…page for your personal brand.…With that in mind, here are five things…to consider as you look at your social media channels.…First, does your social media handle align…with your brand, business and persona?…Think about that searchability factor.…If you could snag a handle that's your full name,…it'll be a lot easier for people to find you, even better,…try to secure the same handle across…all channels and avoid including numbers…or an underscore if possible.…

For example, whether you try to find…my website, my Twitter, my Pinterest,…my LinkedIn or my Instagram, all…of my social channels are @ChelseaKrost,…relevant both to my personal brand and business,…and easy to remember.…Okay, second thing, is your logo,…business name, website, signature hashtag…and bio up to date and the same across all channels?…If not, it's time to tweak each channel…so that you have the consistent brand presence…across all platforms.…

Speaking of consistency, the third point…