How to Write a Press Release Preview

How to Write a Press Release

With Andrea Holland Liked by 516 users
Duration: 33m Skill level: Beginner Released: 6/30/2022

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Course details

Learn how to write press releases: formal, official announcements regarding something new or significant about you or your business. Done correctly, press releases can promote your brand, distribute important information, and even improve your SEO. In this short writing course, PR expert Andrea Holland explains how to write an effective press release. She begins with a discussion of what press releases are and then walks you through finding your story, preparing to write, getting your headline and subhead down, crafting body copy, adding your boilerplate, and distributing the release on social media, a newswire, or alternative outlet. Follow along using the handout Andrea has included with the course—a template she uses to kick-start the writing process for her own clients.

Skills you’ll gain

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Sample certificate

Certificate of Completion

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Meet the instructor

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Contents

What’s included

  • Practice while you learn 1 exercise file
  • Test your knowledge 4 quizzes
  • Learn on the go Access on tablet and phone

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