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Word-of-mouth marketing

Word-of-mouth marketing: Jonah Berger on Viral Marketing
Word-of-mouth marketing: Jonah Berger on Viral Marketing

Companies and organizations used to rely on advertising to get their ideas out there, but it's no longer the cheapest and most effective way to do it. Learn how to generate word-of-mouth marketing and target existing customers as advocates to generate word-of-mouth marketing.

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Skill Level Intermediate
54m 13s
Duration
195,876
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