From the course: SEO: Videos
Join today to access over 22,600 courses taught by industry experts or purchase this course individually.
Watch time, views, and retention
- [Narrator] So how are your videos performing? Once people begin engaging with your published videos, you dig into the metrics to see what you can learn. Analyzing the engagement metrics provides critical insight into your video performance. And you can do this as a whole, for your entire channel, you can choose your date format, I typically look at lifetime or you can look at for each single video. Now to be completely candid, my YouTube numbers aren't impressive because for my business, LinkedIn is my choice of training channel. I actively work on YouTube for clients but it doesn't fit my personal business model. For your channel analytics, you'll see average watch time and view duration, which are okay but only as a general metric. What is helpful from the channel view are your top videos, top videos by in-screen, top playlists, top in-screen element types and top cards, this way you can see which elements are…
Download courses and learn on the go
Watch courses on your mobile device without an internet connection. Download courses using your iOS or Android LinkedIn Learning app.