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Using a structured optimization process

Using a structured optimization process: Marketing Foundations: Personalization
Using a structured optimization process: Marketing Foundations: Personalization

Author Chris Goward shows what makes personalization programs great, with an overview of the two-phased Infinity Optimization Process.

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Skill Level Intermediate
36m 20s
Duration
17,303
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Skills covered in this course
B2C Marketing Enterprise Marketing Marketing

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