Pitch using video

- If you do a lot of pitching via email or LinkedIn, … you can take it up a notch … if you take the time to record an individualized video. … You'll set up a script, … get yourself near some nice, natural, soft light, … hit record on your computer … and leave, essentially, a video voice mail. … You can then upload that video to YouTube and share a link. … Transparency goes a long way in marketing these days … and so you might want to say something to the effect of, … hey, I was searching for folks in your industry … and your LinkedIn profile really jumped out to me. … I don't know much about your company … but I spent a few minutes on your website … and learned that you do XYZ. … Look it's no surprise I'm selling something. … I've got a product that does ABC … and I really think I could help you with XYZ. … Can we talk tomorrow at two? … By taking the time to record a personalized videos, … you'll see that your leads will engage a whole lot more … and likely, help you grow in your goals. …