From the course: Get a Job in Marketing
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Ongoing career development
- A marketer's job is never really done. There's always opportunities to learn new skills, gain experience, and evolve as a professional to remain a competitive candidate, and ensure career longevity. Here's how to continue to excel in your career as a marketer for the long-term. Spend time on tasks that allow for shallow learning, and others that provide you with opportunities for deep-dive learning. One isn't better than the other. They're actually complimentary ways of learning. Shallow learning is when you're actively embracing new skills, and taking on new information at a broad level, in small bursts, over short periods of time. An example of shallow learning would be reading an article about a topic, or listening to a podcast episode to get a 15 minute overview on a subject. Shallow learning is one of the best ways to explore and get an introduction to a range of marketing topics before making a more involved commitment. Beyond articles and podcasts, networking and attending…
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