Advanced Content Marketing Preview

Advanced Content Marketing

With Madecraft and Kelli Schutrop Liked by 209 users
Duration: 1h 5m Skill level: Advanced Released: 8/30/2023

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Course details

Taking content marketing to the next level requires you to approach your strategy with a robust framework. In this course, Kelli Schutrop, vice president of sales and marketing at Madecraft, shows you how to scale up your content marketing strategy with message architectures, a storytelling model, and thought leadership. Learn how to manage a team, repackage content, and develop a supply change. From growing your audience, to personalizing content experiences, to scaling operations, this advanced course covers content marketing in depth.

This course was created by Madecraft. We are pleased to host this training in our library.

Company logo for Madecraft; the letter M configured as part of a printing press

Skills you’ll gain

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Sample certificate

Certificate of Completion

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Meet the instructors

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Contents

What’s included

  • Practice while you learn 1 exercise file
  • Learn on the go Access on tablet and phone
  • Stay up to date Continuing Education Units

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