Marketing Your Professional Service
With John Jantsch
Liked by 1,007 users
Duration: 54m
Skill level: Intermediate
Released: 5/16/2018
Course details
Marking any kind of professional service—from legal representation to music lessons—requires a certain finesse. As you're selling your expertise and time instead of a tangible product, your marketing content must quickly establish that you're trustworthy, highly skilled, and able to tackle a pressing problem. In this course, marketing expert John Jantsch steps through how to market your professional services. First, learn how to focus on your core problem and look through the lens of a customer to better understand how they buy and how they expect to be served. John then shows how to create a website that drives traffic and helps you capture leads. Finally, discover how to turn customers into raving fans and develop a referral process.
Skills you’ll gain
Earn a sharable certificate
Share what you’ve learned, and be a standout professional in your desired industry with a certificate showcasing your knowledge gained from the course.
LinkedIn Learning
Certificate of Completion
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Showcase on your LinkedIn profile under “Licenses and Certificate” section
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Download or print out as PDF to share with others
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Share as image online to demonstrate your skill
Meet the instructor
Learner reviews
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Lulama Mzondi
Lulama Mzondi
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Gabrielle Ahern
Gabrielle Ahern
With my expertise, knowledge, and skills I produce original, high-quality content that maximizes reach and impact with audiences.
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Joy Frazier
Joy Frazier
Marketing Coordinator at Kirton McConkie
Contents
What’s included
- Learn on the go Access on tablet and phone
- Stay up to date Continuing Education Units