From the course: Growth Hacking Tips
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Leverage podcasts
- Right now, there's over 700,000 active podcasts. Now, not all of those have a huge following, but lots of them have a decent amount of listeners. With so many podcasts, you can expect that podcasters are always hungry for guests. So, make a list of several dozen podcasts that talk to the audience you want to get in front of and then reach out. Pitch yourself and see if they're taking on new guests. Often times, you can make podcasts appearances remotely. If you invest in a decent microphone, and let the podcasters know you have your own equipment at home, well then you never have to leave, and this is also a great thing to outsource. You can higher a freelancer to grab lists and set out pitch emails every week. Make a dozen podcast appearances, even on smaller podcasts and you'll start to push recognition for yourself or your product.
Contents
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Ask uncomfortable questions1m 31s
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Giveaway smaller prizes1m 49s
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Delegate with outsourcing1m 39s
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Work in a time box1m 40s
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Pretend you have a pivot2m 6s
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Show up often1m 19s
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Leverage podcasts48s
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Pitch using video52s
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Go to sales training1m 13s
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Pitch journalists with snail mail44s
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Test your MVP before it's built1m 40s
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Combat email fatigue1m 25s
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Take advantage of guest blogging1m 3s
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Securing reviews1m 12s
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The truth on money-back guarantees1m 19s
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Shorten your trial length1m 40s
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Upselling before the trial56s
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The psychology of in-group bias1m 23s
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The value of repetition1m 20s
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Consumers will question facts1m 22s
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Secure speaking opportunities1m 31s
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Securing media mentions1m 42s
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Motivate with curiosity1m 31s
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Use a missing link reminder1m 27s
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Capitalize on FOMO34s
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Use great email signatures42s
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Join an association37s
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