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Highlight value through the rule of 100

Highlight value through the rule of 100: Jonah Berger on Viral Marketing
Highlight value through the rule of 100: Jonah Berger on Viral Marketing

How you frame your product or services drives customer's perceptions of value. In this video, learn how to apply the rule of 100 to identify the best way to frame value in a way customers will perceive best.

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Skill Level Intermediate
54m 13s
Duration
195,876
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