Lynda.com is now LinkedIn Learning!

To access Lynda.com courses again, please join LinkedIn Learning

All the same Lynda.com content you know and love

Plus, personalized course recommendations tailored just for you

All the same access to your Lynda learning history and certifications

Try LinkedIn Learning for free
Questions? Visit our help center.
Skip navigation

Experiences vs. items: How Gen Z consumes

Experiences vs. items: How Gen Z consumes: Marketing to Generation Z
Experiences vs. items: How Gen Z consumes: Marketing to Generation Z

Examine how Generation Z values experiences over items. When you understand their mindset, you can stop asking yourself what's the best price—and start asking yourself what’s the best experience.

Resume Transcript Auto-Scroll
Skill Level Beginner
28m 51s
Duration
2,648
Views
Show More Show Less
Skills covered in this course
Advertising Marketing

Continue Assessment

You started this assessment previously and didn't complete it. You can pick up where you left off, or start over.

Start My Free Month

Start your free month on LinkedIn Learning, which now features 100% of Lynda.com courses. Develop in-demand skills with access to thousands of expert-led courses on business, tech and creative topics.

Start My Free Month

You are now leaving Lynda.com and will be automatically redirected to LinkedIn Learning to access your learning content.