Door hangers

- I think it's safe to say we've all encountered … our fair share of door hangers. … In fact, my first experience with door hanger campaigns … was at the age of 17. … Now, this was before the days of Geek Squad, … and I had started a mobile computer repair business … with a friend of mine. … I worked hard to develop a door hanger for our business … that offered a special introductory price … for a computer checkup, … and it had a simple tagline that said something … to the effect of mobile computer repair … that comes straight to your door, … and to prove it, we already did. … Now, I can't say it was the prettiest … or the best door hanger, but it worked. … We delivered over 10,000 door hangers … and increased our client count by 1,600 … over the next three months. … Door hangers are popular for a reason. … They work. … They're effective because people have to pay attention … to them to open a door. … Now, some people find this annoying, … so it's important to deliver lots of value … with your door hanger, whether through a coupon, …