Marketing Strategy: Competitive Intelligence
With Deirdre Breakenridge
Liked by 1,095 users
Duration: 48m
Skill level: Intermediate
Released: 9/27/2022
Course details
By compiling a competitive analysis, you gain insight into your competitors to identify your own advantage and edge in the marketplace. In this course, join marketing expert Deirdre Breakenridge as she explains how to conduct a competitive analysis for your business. In addition to explaining the value of a competitive analysis, Deirdre shares best practices for conducting research on your competition, and discerning your own strengths and weaknesses. She also discusses how to analyze your competitor's strategies to inform your future goals. Finally, Deirdre shows you how to evaluate the outcome of your analysis to drive growth and competitive intelligence.
Skills youโll gain
Earn a sharable certificate
Share what youโve learned, and be a standout professional in your desired industry with a certificate showcasing your knowledge gained from the course.
LinkedIn Learning
Certificate of Completion
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Showcase on your LinkedIn profile under โLicenses and Certificateโ section
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Download or print out as PDF to share with others
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Share as image online to demonstrate your skill
Meet the instructor
Learner reviews
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Rufaro Natalie Manikai
Rufaro Natalie Manikai
Passionate Chief Branding Expert @Tsebo Solutions Group, a prominent African corporation| Aspiring Afriprenuer |Co-Founder |Futureโฆ
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Uchenna Anyamele
Uchenna Anyamele
Student at Holland College
Contents
Whatโs included
- Practice while you learn 2 exercise files
- Test your knowledge 4 quizzes
- Learn on the go Access on tablet and phone
- Stay up to date Continuing Education Units