From the course: SEO: Videos
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Cards: Increase your engagement
- [Instructor] YouTube offers several metrics to measure the active engagement of your audience. Viewers who respond to your content by clicking or providing feedback sends signals on the popularity of your channel, your video and your content. A card is an interactive popup that presents an action or information to your viewers. Cards appear in the upper right of the video or in the video content, and can prompt users to take an action. In YouTube, go to your creator studio, choose your video, and go to video details. Then go click on cards. From cards you can do a number of things. You can promote a video or a playlist if you have a related video or playlist around the topic. You can also promote another channel. This is great if you're recommending another product or co-promoting with another channel or creator. You can insert a poll. This adds an interactive function in your video. It encourages viewers to actually…
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