See how to do brainwriting in your ideation session. This simple technique helps you rapidly expand on ideas, as well as evolve and adapt others' ideas.
- Brainwriting is a simple way to generate ideas…and then build upon them in the same session.…This idea was popularized…in Michael Michalko's book, Thinkertoys.…For this technique, you'll need five index cards…and a writing instrument for each participant,…as well as some tape.…You'll want to set aside 45 minutes for this activity,…although with a smaller group,…you can get away with 30 minutes.…Here's how it works.…You start by writing the goal down in a central area…or by giving each participant a copy.…
For example, you might choose…a goal of improve customer service.…Next, distribute index cards to each participant…and ask them to silently come up with ideas…and write them on the top line of each card.…Once each person has had a chance to come up with, say,…three to five ideas, have them pass their cards…to the person on their right.…Have each person then read the cards that they receive,…and then add an idea to that card…inspired by what they read.…Continue passing the cards until you have several ideas…on each one.…
- Brainstorming techniques
- Conducting brainstorming sessions
- Mind mapping ideas
- Forced ranking
- Card sorting
- Asking tough questions
- Reverse brainstorming
- Stages of problem-solving
Skill Level Beginner
1. The Brainstorming Process
2. Brainstorming Approaches
Adapting techniques2m 30s
3. Brainstorming Session
Keeping the session flowing2m 19s
4. Ideation Techniques
5. Further Concepts
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