Understanding site navigation


show more Understanding site navigation provides you with in-depth training on Web. Taught by Peter Kent as part of the Analyzing Your Website to Improve SEO show less
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Understanding site navigation

If the search engines can't find your pages, they can't index them. In a later video, we'll be looking at XML site maps, a way for you to give the search engines a virtual index of all the pages on your site. But that's not enough. You need to provide a way for search engines to travel through your site and find all the pages you want them to find. It's entirely possible to build navigation structures that the search engines can't navigate. It's not so common these days, but I've seen many sites using navigation techniques that are essentially invisible to the search engines, effectively blocking search engines from all pages except those that have links pointing to them from other web sites.

In order to understand how this can happen, you should understand the concept of server-side and browser-side rendering of web pages. Components of a web page can be created either at the server before being sent to a browser or after arriving at the browser. So for in...

Understanding site navigation
Video duration: 3m 27s 1h 47m Intermediate Updated Sep 09, 2015

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Understanding site navigation provides you with in-depth training on Web. Taught by Peter Kent as part of the Analyzing Your Website to Improve SEO

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Web Marketing
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