Join Peter Kent for an in-depth discussion in this video Examining social networking links, part of SEO: Link Building (2015).
- Before we begin looking at social network links,…I just wanted to say that for all the hype,…it's quite possible in many cases…to create an effective linking campaign…without social networking.…I've seen many sites ranked well using linking strategies…that don't include social networking.…In fact there's also the problem that in many cases,…social networking links are no-follow links.…Take Facebook for instance, the single…most important social network.…Links from Facebook to external pages…are no-follow links, as you can see here.…
I've got the Firefox "Do Not Follow" plug-in turned on…so you can see the pink links.…On the other hand some other social networks…use follow links.…Take a look for instance at Google+.…Yes, there are some no-follow links between Google+ accounts…for instance, but the external links,…at least for now, are follow links.…Myspace provides no-follow links…while LinkedIn provides follow links.…But in both cases, they're not direct links…to the reference sites.…
They are redirects and not 301 redirects,…
- Understanding Google PageRank results
- Analyzing links
- Building local and directory links
- Working with article syndication services
- Creating link bait
- Distributing links of social networks
- Buying links: the pros and cons
Skill Level Intermediate
Using Accessibility to Improve SEOwith Morten Rand-Hendriksen2h 29m Intermediate
Analyzing Your Website to Improve SEOwith Peter Kent1h 47m Intermediate
1. Link Basics
2. Building Links
3. The Link Game
Next steps for linking3m 27s
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