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Onboarding emails you should send

Onboarding emails you should send: Optimizing Marketing Emails (2016)
Onboarding emails you should send: Optimizing Marketing Emails (2016)

Customer onboarding is an overlooked facet of email marketing, and it really shouldn’t be; after all, you spend all that time and effort acquiring customers, doesn’t it make sense to help them find what they’re looking for? In this video Mike talks about the role email marketing plays in customer onboarding and the most important email types that should be sent to customers as they’re looking to get accustomed to your website and product/service. Several of the emails may be ones you are familiar with, but at least a few may surprise you.

Resume Transcript Auto-Scroll
Skill Level Intermediate
1h 6m
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