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GIFs and video on mobile

GIFs and video on mobile: Optimizing Marketing Emails (2016)
GIFs and video on mobile: Optimizing Marketing Emails (2016)

Gifs are one of the newest ways email marketers can spruce up their email marketing campaigns and separate their message from the competition. Likewise, most email service providers now allow email creators to create previews of embedded video in their campaigns. In this video Mike discusses the role of gifs and videos in email, when they should be used and when it’s best to avoid them altogether.

Resume Transcript Auto-Scroll
Skill Level Intermediate
1h 6m
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