Join Virginia O'Connor for an in-depth discussion in this video Creating sign-up forms, part of Learning MailChimp (2015).
- Your MailChimp signup forms are…intimately integrated with your lists.…Specifically, each list has its own signup form…that can be customized to collect the list data…that you want to receive.…Subscribers share their information on your signup form.…In most cases, you need the bare minimum,…an email address, but a name is always good,…so you can personalize the email campaigns.…Longer forms usually scare people off,…but you can always use a combination of a short form…to get just their email, and then,…when you have them really digging your emails,…you can ask for more details.…
If you want to send targeted marketing emails…specific to your users, you can ask for more data,…like a birthday, for example.…In the case of wisdom pets, it might be nice…to celebrate the pet's birthdays.…Where do you put your signup forms?…You can put your signup form wherever you think…it'll get the most signups.…So you can go all out and put it everywhere,…or you can put it at the bottom of your blog posts…or just in a few locations.…
And if you find your subscriber list grows beyond the 2,000-address limit imposed in the free app, check out the tutorials where Virginia shows you how to upgrade to the paid version of MailChimp, which contains one of its most useful features: autoresponders.
- Setting up a free MailChimp account
- Adding and importing subscribers
- Working with email templates
- Sending your first email campaign with MailChimp
- Viewing reports
- Adding a signup form to your website
- Managing subscriber lists
- Improving your click and open rates
- Upgrading to a paid MailChimp account