From the course: Logo Design: Symbolism in Nature

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The leaf: The general essence of nature

The leaf: The general essence of nature

From the course: Logo Design: Symbolism in Nature

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The leaf: The general essence of nature

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- Despite our conversation about the value of specific plant and purpose association sometimes plant matter is just that. No more than a fanciful decorative element dreamt up from the designer's imagination. With every good reason though, yep, these are all leafy botanical wonderlands utilizing the variant foliage to send a message of abundant and unrestrained nature. This mark is a love affair with everything green considering even the bird and its loving song are literally green as well. And even when we're not being literally green the visual vocabulary of intwining vine is ubiquitous with nature. At the same time I think it is a pretty descreet traditional treatment that doesn't shout at you. This AM monogram probably didn't even hit your radar as nature oriented. It is just a very nice combination of diverse yet complementary letter forms one of which is a direct extraction from nature. And finally, in regards to leaves there is a long tradition of designers creating wreath like…

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