From the course: Logo Design: Handmade Aesthetic

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Degeneration: Embracing imperfection

Degeneration: Embracing imperfection

From the course: Logo Design: Handmade Aesthetic

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Degeneration: Embracing imperfection

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- Now that we've picked up on the idea that imperfection can add value to design where desired, you'll start to notice it everywhere. There are entire industries of plug-ins and downloads that you can use to grunge, crack, weather, wash, misregister, and generally abuse your design beyond recognition. They have greatly simplified a digital solution designed to make your final product look so analogue you'd swear it's never seen a computer. Before you become too absorbed in dialing through all your degenerative options, remember what they are emulating, and that there is a reason for each. Though we'll discuss these further in Chapter Four on surface technique, I want to introduce these to you now so that you'll make note of this process as we move through this course. So here's a quick observational test. One of these marks looks to imitate a woodblock cut that would originally have been used at least a century ago. Yup, those extra lines in the design are where grooves had been…

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