Winning with Messaging

- [Instructor] LinkedIn has put a lot of work…into their Messaging platform,…from active status, to engagement bots,…and emojis, and even voicemail.…A lot can be done through LinkedIn Messaging.…The Messaging feature is available on both mobile…and desktop versions of LinkedIn,…just look for the Messaging icon.…LinkedIn Messaging has some pretty powerful features…that used the right way can really help enhance engagement.…And while marketing usually focuses…on one-to-many engagement,…some of these features can definitely be used…to increase brand visibility and credibility.…

These features include active status,…image upload, attachments, GIFs, emojis,…group messaging, and voicemail.…Just an FYI, the voicemail function…is only available at this time on mobile.…Let's take a deeper dive into some of these features.…Active status is the little green ring…or circle on both laptop and mobile versions…that lets you know if your connection…is currently active on LinkedIn.…If they are active, it becomes an opportunity…