From the course: Social Media for Graphic Designers

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Understanding social media for business

Understanding social media for business

From the course: Social Media for Graphic Designers

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Understanding social media for business

- If I could only share one sentence with you regarding the use of social media in sharing your work and promoting your business, it would be this, create great work and share that work. Here end of the the lesson. There is a lot of other variables that come into play regarding social media, but the bottom line premise of that statement will hold true throughout everything I'm going to show you in this course. There are no guarantees when it comes to social media, even multimillion dollar ad agencies and brands who have entire teams dedicated to leveraging social media can't guarantee something will ever go viral or lead to an increase in their bottom line. The reason why you want to use social media is all about increasing your potential to be seen, discovered, liked, curated, followed and eventually hired to produce the work you've been showing through your various social media accounts. Old ways of promotion like…

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