Join Justin Seeley for an in-depth discussion in this video Starting your own LinkedIn group, part of Up and Running with LinkedIn.
- If you can't find a group that you're interested in or if you simply want to create a group for your company or business, it's actually pretty easy to do that as well. In this movie, I'll show you how to create your own group on LinkedIn. First of all, you wanna go up to the Interests section and choose Groups. Once you're on the Groups page, you'll see all the groups you're participating in up at the top, and you can also see this little link right here that says Create a group. Once you click Create a group, it takes you to this page, where you're able to create your own group. Here I'm going to select the logo that's going to appear in the group's directory. In this case, I'll just select the banner for Two Trees Creative that I have on my Desktop.
I'm going to acknowledge that I have the rights to distribute that image. The Group Name, Two Trees Creative Employees. Group Type, let's do a Corporate Group. Then the Summary, just a brief description of the group. A group for all current and former employees of Two Trees Creative. Then a full Description underneath. This group is for showcasing our current projects.
highlighting client success stories, and general discussion about our daily tasks and company culture. Then underneath there, the Website, twotreescreative.com. There's my email address. Now, Access. Do you have to Request to Join or Auto-Join? In this case, I'm going to enable Request to Join.
Users must be approved in order to join this. I'm going to display this group in the Groups Directory and allow members to display the logo on their profiles. I'm also going to allow members to invite others to join this group. At the bottom, I'm going to pre-approve members with the following email domains, so anybody who has an email that has twotreescreative.com in it, they're gonna automatically be accepted into the group. I won't have to add them manually. Language, English. Location, I'm not gonna restrict it. Agreement, yes, I confirm.
Then I'm going to Create a Members-Only Group. Once I create that Members-Only Group, it's going to take me to this page where I can then send out invitations to the group. In this case, though, I'm just gonna go to the Interests, Groups page. You can see my Two Trees Creative group is right there. I'll click on it to go to the group page. Once I do, here's my group. You'll notice it's missing the header image at the top. In order to add that, I'll click here. Then, right here, Hero Image, I'll choose that. I'll use the same banner.
Position that up just like so. Hit Save. Acknowledge that you have the rights to distribute it and hit Save again. There we go. Now it shows up down there at the bottom. Let's go to the Discussions tab, and there, now it shows right there on my group page. So now all I have to do is start discussions or invite other people to join the group, and as the discussions start to accumulate, they will show right here in this news feed. So there you go. Creating a group on LinkedIn is a great way to bring in like-minded individuals into an ecosystem that you actually control.
Whether it's employees, prospective clients or even potential employers, this is a great way to spark meaningful discussions.
- What makes a LinkedIn profile stand out?
- Adding work experience and education to your profile
- Finding and adding contacts
- Sending messages
- Sharing status updates and content from the web
- Asking for, and providing, recommendations
- Interacting with companies
- Finding a job on LinkedIn
- Starting and growing a group
- Managing your account