- Define social selling.
- Recognize the advantages of using LinkedIn Sales Navigator.
- Identify three characteristics of a social selling pro.
- Explain the purpose of using predictive analytics.
Skill Level Beginner
- [Gabe] I could go on and on by telling you some fancy sales stats to convince you, but the truth is that you already know the game of sales has drastically changed and at the current rate, it's not slowing down anytime soon. Technology has fundamentally changed the way people buy and sell, giving you the ultimate decision to either sink or swim. My name is Gabe Villamizar and I've been recognized as a social selling thought leader and practitioner by Salesforce, Forrester, and Forbes. Now, my best guess is that if you're watching this, you're curious or have some interest in how you can ultimately rise above the noise and take your sales games to a whole new level.
Well, social selling can help you with that. You've probably heard the term social selling from your peers or an article online, but one of the best definitions comes from LinkedIn, which describes it as to leverage your social network to find the right prospects, build trusted relationships, and ultimately, achieve your sales goals. The interesting thing that most sales reps fail to see, that social selling needs to be built upon the foundational and traditional sales process. At the end of the day, your B2B buyers are changing and so should you.
The platform's there, the strategies are there, and tactics have been tested. In this short course, I'm gonna show you step by step how you can use LinkedIn to close bigger deals, faster. It's time to take control of your professional journey, so let's get started.