Join Justin Seeley for an in-depth discussion in this video Networking with other LinkedIn users, part of Up and Running with LinkedIn.
- One of the easiest ways to begin your networking on LinkedIn is to use the LinkedIn home page and news feed. In this movie, I'm gonna show you how to begin your networking on LinkedIn. Here I am on my home page, and you can get there by clicking the Home link up in the top left-hand corner. I'll close the rest of these tabs so that we don't have the distraction of all of this extra stuff going on. On my LinkedIn home page, you're gonna notice that there's a lot going on. At the top, I have some information about myself. I can also see Recent Activity by clicking this link here. It'll take me to see different things that I've done.
For instance, I shared Elaine's status update, commented on it and liked it earlier. So I can see all of this information directly from this tab here. I can go home any time by clicking on Home, and that takes me right back to where I was. I can also Share an update or Upload a photo. We'll talk about those a little bit later. At the top right-hand side, this is all kind of a bird's-eye view of different things that are going on in your LinkedIn network that you might wanna keep track of. For instance, you can see that Jerry Zedmore has a new job. I can simply Like that, and it moves on to the next set of news items.
I can say George Bailey has a new photo. I could say something like, "Nice photo, George," and comment on it. Then, Elaine Jackson has a new job. I could Like that. Then it says Jerry has a new photo. Eh, I've seen that photo before, I'll just Skip it. You get the idea. This is just a bird's-eye view with several little quick hits that allow you to interact very quickly with the people that are in your network. Here in the main news feed area, you'll see things like status updates, jobs that LinkedIn thinks you might be interested in and also news items that LinkedIn thinks you might be interested in, based on the interests that you entered into the LinkedIn system as you were filling out your profile.
As you scroll down to the bottom, you'll see more and more status updates that have come through. Interacting with these types of status updates is what LinkedIn is really all about. This is where you have the ability to interact with the content that other people are sharing. You have to be aware, though, that LinkedIn is not like other social networks. This isn't a free for all, like you would see on Twitter and Facebook and places like that. This is a professional environment where people are sharing things that are related to their company, to their business or to their job. So you need to be very cordial and respectful with everything that you do and say.
What I would do here is simply Like that and, since it pertains to the company that I work for, I may even want to Share it on my timeline. When I click Share, I can just click Share the update. I could also add some commentary for this as well. If I want, I could say, "Thanks for sharing this, George." You notice as I start to type George's name, he comes up in the search results. A really great tip here would be also to hit the backspace key so that you're only tagging the first name of the person. Very seldom do you say the person's full name in a casual sentence, so in this case I wouldn't say, "Thanks for sharing this, George Bailey." I would say, "Hey, thanks for sharing this, George, period." Then I could type out, "I'll be there from 2-4PM.
Hope to see everyone there." Then I have the ability to choose whether or not this is Public or only with my Connections. I'll share it publicly. Over on the right you'll see that I can connect this to Twitter. Again, I'm not real sure if Twitter and LinkedIn are really the same kind of service, so unless you're an official representative of a company, publishing directly to an official representative Twitter account, I'm not sure that it makes sense. But if you wanna cross-promote between Twitter and LinkedIn, that's totally up to you. You can connect to Twitter by clicking that and entering in your Twitter credentials.
I also have the ability to send directly to individuals. For instance, let's say that someone posts a new job opening, and I know some friends who might be perfect for the job. I could tag those individuals and send it to them directly. That way, they're sure to see it, and they can get a jump start on the application process. Once I click Share, that's going to share that information to my timeline. If I wanna view that link, I'll click View link, and that's gonna take me to this section, where I can actually see that link specifically. Clicking Home takes me right back to the LinkedIn home page, where I can continue to interact with my news feed.
Remember, LinkedIn is quite different from the other social services that are out there, but it's one of the most interesting, especially for business professionals. The type of content that's shared here and the type of status updates that you see can really help you further your professional career, if you know how to find it and how to interact with it properly.
- What makes a LinkedIn profile stand out?
- Adding work experience and education to your profile
- Finding and adding contacts
- Sending messages
- Sharing status updates and content from the web
- Asking for, and providing, recommendations
- Interacting with companies
- Finding a job on LinkedIn
- Starting and growing a group
- Managing your account