Join Oliver Schinkten for an in-depth discussion in this video Grow your network, part of Learning LinkedIn.
- [Narrator] One of the benefits of LinkedIn is how quickly and efficiently you can create a powerful network of connections. LinkedIn is different than other social media platforms in that it's meant as a way to connect with people on a more professional level. Connecting with people on LinkedIn is very much about you get what you give. If you connect and add value to your networks, expect to see the same come back to you. Now, there are several different ways that you can find connections. The easiest way to find a specific person that you want to connect with, is to use the search bar here at the top of the screen.
Right now I'm logged into my account and let's say that I want to find my colleague, Patrick Stevens. I'll go up here to the top and start typing in, Patrick Stevens, and right away at the top it brings up the Patrick Stevens that I actually want to connect with. So, this is my co-worker. He just started working here, where he is a content producer in technology at LinkedIn. So, you can see that LinkedIn pulls him up knowing that this is probably the Patrick Stevens I mean because of the connections he has and because where he works. So, I'll click here on Patrick Stevens.
It brings me to his account and from here I can click on connect. And it really is that easy to connect. Now, you also have the option though to add a note when connecting. This is something that I highly recommend you do, as it's much more likely that someone will connect with you if you include a personal message, as to where you met them, or why you'd like to connect with them. I'm going to add a note and type in, hello Patrick, it was great to meet you today at lunch.
When I'm done, I'll click send invitation and that is sent to Patrick now and hopefully he will connect back with me. LinkedIn does a great job of recommending people who they believe that you'd like to connect with based on where you work, what you do, where you went to school, your interests, and more. Over here on the right-hand side, I can click on grow my network and I'm going to go ahead and do that. If I click on this, I'm taken to a page where LinkedIn prompts me to import my address book, which is another way that they can suggest connections and manage your contacts more efficiently.
So, if you choose to do this, you can allow LinkedIn to have access to your email. And then plug it in and continue on where it will import your contacts from other service providers. You also have the option down here to invite people by email, or even to upload a file if you have a contacts file. Whether or not you want to grant LinkedIn access to your email contacts so that they can customize suggestions, is something you'll have to decide on. For now, I'm not going to do that, but consider using this if it's something you feel will be helpful to you.
Now at the top of the page, I want to click on my network. When I click on this, it will bring me to an aggregate page of my network. It will show me pending invitations that I have and I can decide if I want to accept or ignore them. It will show me who they suggest that I connect with and I can also click on the left-hand side on the number which represents my total connections. And from here, I can access that list of connections. So, here are my different connections and I'm going to go back to this page. One final note that I want to make about connections, is to consider what your game plan will be.
Some people are open connectors, meaning that they'll connect to just about anyone who sends them a request. Other people, have a rule about wanting to only connect with people who they're personally close to and know. This really comes down to your preference and what feels right to you. Over time, you will continuously receive invitations to connect and you'll have to decide whether you want to accept or ignore them. You'll also have to decide whether you want to connect with everyone, only connect with people who are in the same field or industry as you, or to keep it a tighter network of people who you know well.
So take a look at your network. Think about the goals that you have when using LinkedIn and decide what feels right in terms of making these connections.
- Creating an effective LinkedIn profile
- Configuring a public profile and profile URL
- Finding and adding connections
- Exploring messages
- Navigating LinkedIn Groups
- Following companies and influencers
- Exploring the feed
- Publishing articles
- Configuring privacy settings
- Exploring account types
Skill Level Beginner
Q: This course was updated on 02/16/2018. What changed?
A: New videos were added that cover exploring company insights and improving your search on LinkedIn.