Find out how LinkedIn native video is being adopted by many savvy marketers. While video is not for everyone, explore what you can do to look good, increase engagement, and drive B2B business.
- [Narrator] LinkedIn Native Video is being…adopted by many savvy marketers.…While video is not for everyone,…if you do decide to use or are already using Native Video,…then here are a few best practices…that you can use to look good,…increase engagement and drive B-to-B business.…Just to clarify, I'm talking about video…that you upload to LinkedIn natively.…Either from your phone or from your desktop.…This is not sharing a YouTube link.…So where do I find Native Video?…To upload video on your desktop,…go to the homepage and click on the video icon.…
To add video on your mobile device,…whether iPhone or Android, just click on…the video icon on your home screen on LinkedIn's mobile app.…And you can now upload Native Video…to your company pages too.…Of course, you must be an administrator…of your company page, in order to do this.…The cool thing about Native Video on company pages,…is that you can sponsor them, i.e. pay for them…in order to get your video in front of a bigger…and more targeted audience.…There are a few limitations on Native Video.…
Released
12/13/2018- Determining the right way to market your company on LinkedIn
- Using long-form updates on your LinkedIn timeline
- Expanding your network and business with InMail
- SlideShare strategies that work
- Aligning marketing campaigns with LinkedIn
- Employee advocacy and Company Pages
- Using sponsored updates and video
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