Use messaging to reach out to connections or InMail to approach people you'd like to connect to.
- [Instructor] At the top of my LinkedIn profile, there's an icon for messaging, and if I click this, I'll be taken to my LinkedIn inbox, where I can send and receive messages from connections. On the left-hand side, you'll see here that I've received several messages from Willem, Aaron, Jolie, and some others, and this is also the place where I can send messages. So right now, if I wanted to return a message, let's say here I want to send one to my content manager, Marjorie, who recently sent me a message saying Hi Oliver, how are things going? So I'm going to paste a message in here that I've already typed out saying things are going really well, thank you for all your help, greatly appreciated.
And then if I want, I can add an image, I could add a file, but in this case, I just want to send this message, so I'll click on send. And like that my message is sent back to Marjorie, and now she can read that. Now at the bottom here, you'll also notice an icon with three dots. When you click this, it will ask if you want a message to be sent when you press enter or when you press send. I highly recommend putting it on click send, because I previously had it on enter, but there were a few times that my message was sent before it was ready, simply because I was trying to advance to the next line.
So I think it's a good idea to put on click send. A new feature in LinkedIn is the chat-like messaging feature. You'll notice at the bottom of my screen that I have this messaging tab. Now when I open that up, you can see here that the different people that I was messaging to or received messages from appear here. For instance, if I click on Marjorie's, it appears as a separate pop up. So this appears as more of a chat or instant messenger format. From here I can quickly access these messages and chat in real time, and I can even create a new chat session with someone else.
Go over the notepad icon, it allows me to start sending a new message. In other words here, if I wanted to start typing in Aaron and send a message to Aaron Quigley, I could do that. In this case I'm going to close these out, but that is the new messaging feature or chat feature inside of LinkedIn which I really like, it makes it convenient and an easy way to collaborate with your connections. Now you'll only be able to send messages to people you are connected with, so your first-level connections.
However, if you have a Premium account on LinkedIn, you'll have the ability to send messages to other people through InMail. You'll receive a specific number of InMail credits based on the subscription type that you have. And you can find the number of available InMail credits at the top under your profile. So if I go up here to my profile, click here from the drop-down, and then go to Premium subscription settings, I do have a Premium subscription, and over on the right it says InMail messages, and I have 150 available and 50 credits are coming on March 9th.
So I don't use many of these InMail messages, I do have 150 available right now. I'm going to close that out. So let's say that I want to send an InMail message to someone who I'm not connected to. And I'm going to look up a colleague of mine that just started working here as an audio specialist, and his name is Stephen. So if I click here on his account, you'll notice that he is a second-level connection. So I don't have the ability to just send a message to Stephen.
In order to send a message to him, I need to click on InMail. When I do this, I'm able to give it a subject title and then write a message, and it will be sent as InMail. Now if I were using a free account, say the one that I created for Tracy Westbay, I wouldn't be able to send Stephen a message because he isn't a connection of hers and she doesn't have a Premium account. Because I have a Premium account, however, I'm able to send this one using InMail. Now I'm going to close this out because I really am not going to send that message right now.
When sending messages on LinkedIn, there are a few things that I suggest. If you're messaging someone you don't know well, include details of how you might know each other or why you're interested in connecting with them so it doesn't seem like a random connection. Remember, LinkedIn is a professional network, so you should keep messages short and to the point. Be thoughtful of other people's time. Finally, I really encourage you to approach each connection with the mentality of adding value, not just extracting gain for yourself. LinkedIn is about win-win relationships, and most people aren't going to remain as connections if you're spamming them or if you're not providing value through your connections.
- Creating an effective LinkedIn profile
- Configuring a public profile and profile URL
- Finding and adding connections
- Exploring messages
- Navigating LinkedIn Groups
- Following companies and influencers
- Exploring the feed
- Publishing articles
- Configuring privacy settings
- Exploring account types
Skill Level Beginner
Q: This course was updated on 02/16/2018. What changed?
A: New videos were added that cover exploring company insights and improving your search on LinkedIn.