Join Garrick Chow for an in-depth discussion in this video Understand applicant pool, company, and hiring trend insights, part of Learning LinkedIn Premium Career.
- [Instructor] One of the advantages of a premium career account is the ability to see how you compare, both to people who are applying for a job you're interested in, as well as to the people who are already employed at that company. This information is collectively referred to as Insights and it can help you zero in more precisely on the right opportunities, and really focus your job search strategy. So for example, the account I'm using for this demonstration is, again, a premium career account, so I'll click on jobs. Then I can click on one of these jobs to check it out.
So at the top here we have the job description. That includes information like the seniority level, the employment type and so on, along with a full description of the position and the skills required for it. But when we scroll down, we now see these sections that have this premium label to indicate that these are premium only features. Over here on the right we can see the estimated salary for this job which lists both a base salary and a total compensation once all the benefits are figured in.
Of course, salary isn't everything when looking for a job, but this can give you an idea of whether this is a job you're interested in pursuing. Over here on the left we have the competitive intelligence about other applicants, basically providing you with information about other people who have applied for this position and how you stack up to them. Now bear in mind that the data you'll find here is based in the data from LinkedIn, not from the company itself. So this data doesn't apply to the people who aren't on LinkedIn, or who have applied through other channels. But this can still give you a good sense of what the skills and experience your potential competition is bringing to the table.
So you can see here that there are currently 13 applicants who have applied to this job. Then in this case we're in the top 10% of the applicants based on the information in our profile. And we can see how our skill set, work history and education level compares to these other applicants. So for example, we can see what the top skills the applicants of this job tend to have. In this case it's Microsoft Office, Excel, customer service, social media, and so on. If you don't have many of these skills you might want to either save this job or move on, or start brushing up on the skills listed here.
And of course with your premium career subscription you have access to LinkedIn learning which you can use to start learning new skills. Under seniority level you can see what level of experience the applicants tend to have in their current jobs. In this case it looks like people at the entry level are trending high for this job. Six versus only three senior level applicants. And this can give you insight on whether you might be under or over qualified for a job. And under education, you can see what percentage of different degrees applicants have. If the data is available, you'll also be able to see what the top fields of study among applicants are.
The next section here tells you about the location of the applicants. And you can see where they reside. Now below that we're supposed to see information about the company and its employees. But you can see in this case there's not enough data on this company yet. And it says once there are 30 complete member profiles from this company, they'll be able to show you that data. But just so you can see what this looks like, let's go back to the jobs listing and find another company and hopefully it'll have some company data. Okay, so here we go. So we can see the total number of employees here along with the company's hiring trends over the past few years, which can give you insight into whether they're expanding or shrinking in size.
You can also see what the average length of employment of this company tends to be. Below that we can see which companies and schools this company has recruited from the most frequently. You'll also see anyone from your own workplace or schools that have been hired at this company. You can click see all, in this case 20 companies, to see a longer list of the companies and this may give you a sense of where this company stands among similar companies in the industry. This could also turn out to be a list of other companies you might want to look into for potential employment.
And similarly, you can click see all 20 schools to see a full list of the schools this company has hired from. All this premium data collectively paints a bigger picture for you of the type of company this is and how you stack up against the competition. Given this information along with the actual job description, and other information that's provided here, you should be able to effectively determine whether it's worth your time to apply and pursue this particular job or to move on and check out the next one.