Ensure that your ideas get a fair hearing by cultivating your persuasion skills. Discover how to establish credibility when meeting new people, make it easier for people who know you to say "yes," and communicate with authority.
- Today's workplace is a lot more collaborative and a lot less hierarchical than in the past. Do it because I told you so doesn't really fly anymore, and that's a good thing. But it also means that if you want to get things accomplished and make progress on the metrics that really matter, you have to amp up your persuasion skills. In many cases, you can't simply force someone to do your bidding, you have to persuade them that it's in their own best interests to do so. I'm Dorie Clark, I teach for Duke University's Fuqua School of Business and I'm the author of Reinventing You and Stand Out.
I write frequently for the Harvard Business Review and elsewhere about influence and persuasion, and I'm excited to share those insights with you. We'll cover three major areas, how to be seen as immediately persuasive when you're meeting new people, how to amp up your persuasion abilities with those who you already know, and how to communicate with authority and enhance your overall skills as an influencer. So let's start persuading.
Released
5/11/2017Lynda.com is a PMI Registered Education Provider. This course qualifies for professional development units (PDUs). To view the activity and PDU details for this course, click here.

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- Getting someone to like you right away
- How to be viewed as immediately credible
- Overcoming a bad first impression
- Persuading the people you already know
- Sharing your ideas and getting noticed
- Communicating with authority
- Overcoming naysayers
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