Skip navigation

Replicating someone else's brand won't work

Replicating someone else's brand won't work: Employer Branding to Attract Talent
Replicating someone else's brand won't work: Employer Branding to Attract Talent

Roberta Matuson explains why taking someone else's employer brand and calling it your own won't work for you, and what you should do instead.

Resume Transcript Auto-Scroll
Skill Level Advanced
1h 6m
Duration
19,020
Views
Show More Show Less
Skills covered in this course
Business Communication Leadership

Continue Assessment

You started this assessment previously and didn't complete it. You can pick up where you left off, or start over.

Start My Free Month

Start your free month on LinkedIn Learning, which now features 100% of Lynda.com courses. Develop in-demand skills with access to thousands of expert-led courses on business, tech and creative topics.

Start My Free Month