From the course: Jeff Dyer on Innovation
The Innovator's DNA Assessment
- Okay, so now you know how innovation happens at the individual level, like, for you. But, if you really want to get a little more insight into your strengths and weaknesses on the five discovery skills, you could go to innovatorsdna.com, go to Assessment, and you can then take an assessment that will compare you with the roughly 20,000 people we have in our database. And you can figure out whether you're stronger in networking or stronger in observing or stronger in experimenting, where your strengths and weaknesses are. We'll also measure you on a set of execution skills, planning, organizing, detail-oriented implementation and being self-disciplined. And then we'll place you on a two by two matrix where you can see whether or not you're really good as an innovator but not so good at execution, you're really good at execution as an executor but not so good on the innovation side, or whether you may have a combination of both. The reason this is important is because innovation is a team sport. You got to have creative ideas, but then you got to have other folks who can take those ideas and figure out how to implement them and make them work. So that means innovation and execution are both important skills in order for something to be commercially successful. But it's important to understand where your strengths lie so that you can bring your best effort to the innovation process.
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