Author Ellen Ensher reviews the basics in effective story telling techniques while demonstrating how managers can employ this useful as a tool to influence and develop those around you.
- Skillful storytelling can help you develop your employees,…sell product, gain funding for an idea,…or just connect with your audience.…Executives at companies like Menlo Innovations, United, SAP,…Microsoft and Etsy even use the title Chief Storyteller.…As a manager, you can influence…by applying Harvard Business Review author…Carolyn O'Hara's four components of effective storytelling.…
Identify your core message, use your own experience,…highlight a conflict or struggle, impart lessons learned.…As an academic and consultant, a lot of time,…I coach employees and students on their writing.…Writing well is a big part of most jobs,…so I use the following story…to help people write under pressure.…First, the core message of my story…is that writing is hard,…and it's possible to learn to write…even when you don't feel like it.…
Next, I use my own experience like this.…Imagine it's the late 1980s, Fresno, California,…in Sister Barbara's high school honors English class.…(inhales deeply) It's well over 100 degrees, there's no AC,…
Business professor Ellen Ensher defines what management is in the era of the global workforce and exactly what the role of the manager involves. She explains how to create a compelling vision and culture for your organization, define business goals, and connect the big picture to your team's daily tasks. Next, discover how to build your team, partner with HR on hiring and firing decisions, and coach and mentor employees. Ellen touches on topics that are on the mind of today's leaders—resilience, trust, storytelling, and more—and shares tips to become the best professional version of yourself.
- Roles of a manager
- Becoming a new manager
- Engaging employees
- Creating a compelling vision and culture
- Setting goals
- Hiring and training
- Evaluating performance
- Coaching and mentoring