The fastest way to make a connection with someone is to find a commonality. It doesn't have to be significant—it just has to be a starting point to get them to view you as an "us," rather than a "them." You can research them in advance, if possible, to identify this.
- Robert Cialdini, the eminent scholar of persuasion,…says that one of the best ways…to become more persuasive is simple,…it's having someone like you.…Of course, if you're nice and respectful,…that goes a long way,…but is there something you can do…to increase the chances that someone you meet…for the first time is going to like you?…It turns out there is.…When people meet you, for better or for worse,…they unconsciously bucket you very rapidly…into an Us or a Them.…If you want to be liked,…it's in your interest to as soon as possible,…to find a way to get them to consider you an us.…
The answer is to find something…you have in common with them,…which gives you a topic you can talk about…and enables them to see what connects with the two of you.…It doesn't even have to be profound similarity,…it could be something as simple…as what neighborhood you live in…or that you're both dog owners,…or that you root for the same sports team.…But having some connection, however slight,…gives you a basis on which to start to build a relationship.…
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- Getting someone to like you right away
- How to be viewed as immediately credible
- Overcoming a bad first impression
- Persuading the people you already know
- Sharing your ideas and getting noticed
- Communicating with authority
- Overcoming naysayers